Making an Event The NFL Draft has become quite the spectacle. Now a three night primetime television event, millions of NFL fans tune in to watch as their favorite NFL teams infuse their rosters with new young talent. These selections are followed by instant analysis and judgment, and this is not simply the jeers or…
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Tim Tebow’s Marketing Potential
I am tired of hearing “football experts” opinion that Tim Tebow does not have the make-up to be an NFL quarterback. “He’s too heavy.” “He starts his throwing motion too close to the ground.” “He takes too long to release the ball.” “He does not find the open receiver.” “His build is more suited for…