Many NFL teams can attest that success on the gridiron doesn’t always translate into success in the Twittersphere. For NFL Twitter accounts, it’s all about fostering meaningful relationships with followers through timely and consistent engagement. Tweeting regularly is a key component of this strategy. Each tweet has the potential to either attract new followers or…
Tag Archives | Social Media
Sponsorship in Racing: 5 Ways Social Media is Boosting Support
Sponsorship on social media sites in the form of race photography is a new, emerging race photography model focusing on granting athletes with their (branded) race photos for free – to share on social media. The photos are branded with the race or sponsorship branding and reach a huge audience of friends and families of…
The Top News In #Sportsbiz – 01.20.14 – 01.27.14
This week in #SportsBiz focuses on the business behind the Super Bowl as well as ticket sales for Sochi Winter Olympics and Notre Dame’s new partnership with Under Armour. Check it out below. Sports Business Super Bowl or Snow Bowl? The NFL could change the time or date of next weeks Super Bowl XLVIII in…
The Top News In #Sportsbiz – 01.06.14 – 01.13.14
This weeks top news in #Sportsbiz covers a new video editing application for action sport athletes, the first U.S. sports teams to sign a sponsorship with an online gambling site, the price of Super Bowl XLVIII tickets for NFL fans and more. Get your scoop of #Sportsbiz new below. Sports Technology Video Editing For Action…
The Top News In #Sportsbiz – 12.30.13 – 01.06.14
This week in #SportsBiz focuses on the use of Snapchat by NFL teams as a marketing tool, the most impactful sports happenings of 2013, why the NFL fined Marshawn Lynch, cheap BCS championship tickets and more! Get your fix of the latest in #SportsBiz below. Social Media In Sports NFL Teams Use Snapchat As Marketing…
The Top News In #Sportsbiz – 12.23.13 – 12.30.13
This weeks top news in sports biz includes a new twitter enhancing sports app, why NFL coaches are fired, ticket competition for college bowl games, the best and worst of sports media in 2013 and a look at how ESPN doesn’t know who Roy Hibbert is. Get the latest scoop in #SportsBiz below. Sports Technology…
Facebook Buys SportStream, Continues Competition With Twitter
For a while people have been “watching” games or other major events via Twitter. Facebook wants a piece of the real-time chatter going on. Now they’re going to try their hand during events like the Super bowl. “A spirited conversation about sports is happening on Facebook both in real-time and over the water cooler the…
How To Build An Unstoppable Sports Network With Instagram
In this day and age, it’s almost impossible to think of life without social networking sites. Sites like Facebook, Twitter, and Instagram can be a huge help when trying to build an awesome sports network. A network that can help you land a job in sports. As of late, Instagram his implemented a video option…
Sochi Olympics Cracks Down On Journalists Using Social Media
It has been seen before at the London Olympics: social media crackdowns. Athletes and accredited persons were able to share their experience on social media platforms. But this came along with a list of guidelines to follow. In the name of the Games, the Sochi Olympics may be cracking down even harder. For example, the…
Emirates Spans The Globe With Tons Of Sports Sponsorships
It seems almost crazy that an airline company such as Emirates has a fleet of just over 200 aircraft. This notion is in relation to the amount of sponsorships they hold in the sporting world and how they go about promoting them. Name a sport and Emirates probably has a sponsorship hand in it. With…
CineSport Proves ‘Content Is King’
“Content is king” is really what the sports business is about. CineSport appears to be proving that by launching their new site, appropriately named CineSport.com. In a world with video hungry sports fans, it’s no wonder “the sports section of newspaper websites remains the number one choice for sports news and information”. Content is king…
The Top News In #Sportsbiz – 10.14.13 – 10.21.13
Top news in the #SportsBiz this week features Formula E and their plan to market to youths. Other news includes Taco Bell and the NBA going social, Mexico’s soccer conundrum, a street soccer TV series from Xbox, and the NHL’s strong ticket sales. For all your #SportsBiz news, read on! Sports Marketing Formula E markets…