The future of sports marketing has already hit the American consumer where they live the most…on their mobile phones. The tech savvy sports marketer knows that not everyone is at home sitting in front of their TVs watching the game, or online checking the scores and buying the gear. A lot of people are too…
Tag Archives | sport fan
Overtime Post – Thanksgiving for Sports Fans
It was business for me as usual this week since I celebrated Thanksgiving last month, although I wouldn’t mind a second helping of turkey. Regardless, I want to do a short list of things that I’m thankful for this year as a sports fan. Vancouver 2010 Olympics: Not only was it the time of my…
Top 6 Tips On Community Management
A few weeks ago I wrote about the importance of building a community and becoming more than just a sports team. One thing I didn’t really touch on in that post is the importance of community management. The community manager is often the front line of communication between a brand and it’s customers or a…
My Top 10 Mobile Sports Apps
It’s an exciting time to be a sports fan. The NHL and NBA Playoffs are approaching their climax, the World Cup starting, and the MLB season in full bloom, it’s hard to keep on top of it all. I have composed a list of my personal favorite mobile applications so that you can be up to…
Social Media In Sports Heads Over Seas
If you think social media in sports is only booming in the United States, think again. Europe’s first sports social media site is now up and running, sportpost.com. A free site that combines the best videos, blogs, news, and debates from the world of sports is now in one central location, where fans have the ability…
Now is the Best Time to be a Sports Fan
As some of you may know I’m a huge basketball fan and I live in the UK. A few years ago this meant following the NBA could be difficult at times. It often resulted in struggling to stay awake at work or school after staying up until 4 a.m. the previous night to watch a…