If you’ve wondered how a video game can predict the outcome of a Super Bowl, you’re not alone. The Madden franchise has been remarkably accurate in its predictions. In eight of the ten years EA Sports has been running the simulation, the video game franchise has picked the correct winner, often times with a decent…
Tag Archives | EA Sports
The Top News In #Sportsbiz – 10.28.13 – 11.04.13
This week in the #SportsBiz, top news includes Go Daddy taking a new approach to their Super Bowl marketing campaign. Other top news includes Tiger Woods and EA parting ways, record ticket prices for the Boston Red Sox, potentially big numbers for a looming media deal for the WWE and TigerLogic breaking into the sports…
The Top News In #Sportsbiz – 10.14.13 – 10.21.13
Top news in the #SportsBiz this week features Formula E and their plan to market to youths. Other news includes Taco Bell and the NBA going social, Mexico’s soccer conundrum, a street soccer TV series from Xbox, and the NHL’s strong ticket sales. For all your #SportsBiz news, read on! Sports Marketing Formula E markets…
The Top News In #Sportsbiz – 09.30.13 – 10.07.13
Top news in the #SportsBiz this week includes SXSW adding a SXsports component to its festival. Other news includes rising ticket prices in Pittsburgh, multiple brands leveraging digital content in their business strategies, and the NCAA finding itself in a bit of a pinch. Read on for more! Sports Media SXSW Adds SXsports The South…
Madden 25 Finds Success In “The Bet” Campaign
With the recent release of Madden 25, EA sports was looking to better their marketing efforts. By utilizing Colin Kaepernick, Russell Wilson and the rivalry between their respective teams, the company has come up with some marketing gold. Wilson wins the “eyebrow shaving bet” in Madden 25 ad Everyone with a vested interest in football…
The Top News In #Sportsbiz – 09.02.13 – 09.09.13
This week’s Top News In #Sportsbiz includes the NFL RedZone as a perk for “The Membership Club” and the Jacksonville Jaguars creating “Stand United Fridays” to engage fans. Other news includes the Galaxy Gear being pre loaded with MyFitnessApp, Beaver Stadium attendance dropping, and MLB teams trash talking on Twitter. Get in and get your…
Jay Bilas Calls Out NCAA for Player Likeness Violation
It seems the NCAA has been in the business of playing the hypocrite card as of late, at least judging by the series of Tweets released by ESPN’s Jay Bilas. The NCAA is up in arms about reigning Heisman Trophy winner, Johnny Manziel, allegedly profiting from signing autographs. At the same time, Jay Bilas has…
NCAA: New Court Allegations, Again
The National Collegiate Athletic Association (NCAA) is currently fighting battles in the court system that have a major weight for its future structure. (Joe) Paterno family et al. vs. NCAA: Issues: To briefly summarize the lawsuit that can be read in its entirety here, the Paterno family and former members of Penn State University are…
Snoop Dogg Promoting FIFA 13, #Sportsbiz Spokesman For Franchise
If you visited EA Sports FIFA Soccer 13’s launch party earlier this week in New York City, you might have been fairly surprised with the game’s newest #sportsbiz spokesman. Legendary American rapper and recording artist, Snoop Dogg, has joined forces with New York Giants wide receiver, Victor Cruz, and New York Red Bulls midfielder, Tim…
Interview with Patrick Bellanca – Lead Producer and Designer of EA Sports Madden NFL
Today was a real treat for me as I was able to interview Patrick Bellanca, one of the lead producers and designers of EA Sports Madden NFL. I’ve been a fan of the Madden series since I was a little kid, and it was a thrill to get an inside perspective on how the game…
EA Sports 2013 NCAA Football Cover
This is a Guest Post submitted by Porter Olson Who Should Join RG3 on the EA Sports ’13 NCAA Football Cover? EA Sports named one of two cover athletes for EA Sports’ NCAA Football 13, Robert Griffin III. Griffin is the recent winner of the Heisman and fans will vote on the NCAA Football Facebook…
The Ultimate Sports Job For A Gamer (VIDEO)
I was fortunate enough to spend the day at the EA Sports Campus in Burnaby, BC, Canada a few weeks ago at an event hosted for the Make A Wish Foundation – BC & Yukon. It was one of many events that the EA Outreach program hosts for deserving non-profit organizations that are focused on…